About Us

The brand "Colorido" was founded in Chile, South America in 2019 by Pamela Muñoz Lagos. The intention was to offer various products that protect our children from all weather conditions and are also of excellent quality.

Excellent customer service and fast shipping have always been an important goal for Colorido.

In 2023, Pamela made the decision to bring Colorido to Europe and expand the operation from Chile to Austria, where she has lived with her family since 2009.

Pamela started her first e-commerce in 2007 as a representative of the Swedish brand Zunblock, which produced swimsuits with UV filters.

In 2014, she expanded the product range and added the English brand Kozikidz to her offering.

After the birth of his first son Aaron in 2016, she realized that the offer of bilingual books in Chile was minimal and decided to market books in different languages ​​from German, English, Italian, Greek, French, etc.

For each of these brands there was then an independent website and in 2019, Pamela brings together all of these brands in Colorido.cl.

In 2022, Pamela fulfilled a dream and opened the first physical store in Santiago de Chile, the country's capital.

The 360 ​​concept of offering products all year round is Colorido's personal brand, to be able to buy a swimsuit in winter or a ski jacket in the middle of summer.

Children are movement and energy, so we want them to dress in many colors without neglecting quality and fit.

Mamalú is a personal project of Pamela, 100% made in Chile, handmade in Valdivia, with limited production and made with the best raw materials available on the market.

For Colorido, environmental protection is one of the big issues it works with every day. The goal is that 100% its catalog becomes environmentally friendly.